Turn Every Guest Into a Brand Ambassador

Earn cash when your friends book. Your friends save 8%. Everyone wins.

✓ Free to join✓ No OTA fees✓ Unlimited referrals

The Problem With OTAs

15–22%

Commission lost to OTAs per booking

$0

Guest data captured by the hotel

0%

Direct loyalty built via OTA channel

  • Every OTA booking gives Booking.com the guest relationship — not you
  • Hotels become commodities competing on price, not experience
  • OTA guests never return through direct channels
  • Marketing spend re-acquires guests the OTA already owns

The BMG Affiliate Solution

Referral Code Engine

Each ambassador receives one unique lifetime code — usable across every BMG brand and future ecosystem products.

Two-Tier Commission

Tier 1 earns 1% cash on every direct referral. A loyalty bonus is awarded for network growth — fully compliant.

~2.5% Total Cost

vs 15–22% OTA commission. Net saving of 12–19% per booking flows directly to hotel EBITDA.

One code. One identity. One growing network.

How It Works

01

Guest Checks Out

Capsule Modern sends a personalised email and WhatsApp inviting you to join as an affiliate.

02

Friend Books

Your friend uses your code on the booking engine and gets 8% discount applied instantly at checkout.

03

You Earn 1%

After payment clears, you earn 1% of the booking value — credited to your dashboard and withdrawable.

04

Bonus Awarded

When your referral also shares their code and drives bookings, you receive a Thank You Bonus from BMG.

Program is fully compliant with Singapore MAS guidelines

Why Direct Beats OTA Every Time

ChannelCost Per BookingNet Saving Per Booking
OTA (Booking.com)15–22%
BMG Affiliate Program~2.5%12–19% saved ✓
On a $400 booking: OTA costs $72. BMG Affiliate costs $10. You save $62.

Ready to Reduce OTA Dependency?

Join hundreds of guests already earning with their unique code.

Get Started Today